I designed this packaging for my sister and mother’s small business, By Lilka. By Lilka is a 'side hustle' that shifts depending on what works at the time. In the true nature of a 'side hustle', I wanted to create branding that would be as flexible as their business. I created a logo that was simple and the style of which would retain a contemporary feel for a long time. Their current product range is a series of dried fruits and nuts, herbs and spices. I created a colourful, eye-catching product label that would stand out at markets. I decided on one label that would be low cost and quick to use as they package their products themselves. The look and feel of the label will be easy to replicate as they expand their range of products.